Why Sharm El Sheikh Is a Smart Real Estate Investment – Insights from a 24-Year Expert
Meet Simona: 24 Years of Real Estate Success in Sharm El Sheikh
At Sunny Group Developers, success stories are built on passion, trust, and long-term experience. One of the strongest examples of this is our top Italian real estate consultant, Simona, who has been shaping the property market in Sharm El Sheikh for over two decades.
In this exclusive interview, Simona shares her journey, her perspective on the Sharm El Sheikh real estate market, and why she believes this city remains one of the best investment destinations for foreign buyers.
Watch full interview below:
The Beginning of a Remarkable Journey
Simona first arrived in Sharm El Sheikh 24 years ago. What started as a visit soon became a life-changing opportunity. Through an Egyptian friend, she was introduced to the real estate sector — a completely new field for her at the time.
What she discovered was more than just a career. She found a passion.
Over the years, Simona has grown into one of the most trusted real estate agents in Sharm El Sheikh, helping hundreds of international clients find their ideal properties along the Red Sea.
Why She Still Chooses Sharm El Sheikh After 24 Years
When asked what keeps her in Sharm El Sheikh after all these years, her answer is immediate: safety and lifestyle.
She highlights the strong sense of security she feels in her daily life — something especially important for foreigners considering relocation or property investment abroad.
Then there’s the weather. Sharm El Sheikh is famous for its year-round sunshine and warm climate — a major attraction for Europeans, particularly Italian clients seeking a sunny escape from colder seasons.
Another unique aspect of working in Sharm? Most of her clients are on vacation when viewing properties. This creates a relaxed and positive atmosphere, making property selection an enjoyable experience rather than a stressful transaction.
For Simona, Sharm is not just a market — it’s a lifestyle.
Why Invest in Real Estate in Sharm El Sheikh?
According to Simona, two major factors make Sharm El Sheikh one of the most attractive real estate investment destinations:
- Low Property Taxes
Compared to many European countries, property taxes in Egypt are minimal. Investors benefit from a nearly tax-exempt environment, making ownership significantly more profitable.
- Strong Return on Investment (ROI)
Sharm El Sheikh offers an average ROI ranging between 7% and 10%, particularly in well-located projects near the sea. This makes it highly appealing for buyers seeking rental income or long-term appreciation.
For foreign investors looking for a combination of lifestyle and profitability, Sharm presents a rare opportunity.
What Do Italian and Foreign Buyers Look For?
Simona explains that her clients’ primary request is clear:
- Properties near the sea
- Walking distance to the beach
- High-standard finishing
- Full services and amenities
Sea-view apartments and beachside residences remain her best-selling products, especially among Italian buyers seeking holiday homes or rental investments.
The Secret Behind Understanding Client Needs
When asked about her success formula, Simona emphasizes one key principle: listening.
Before presenting any property, she meets with clients to fully understand their expectations, lifestyle preferences, and investment goals. Only then does she recommend suitable projects.
She also credits Sunny Group Developers for providing a diverse portfolio of high-quality developments that cater to different budgets and preferences. With a strong history and solid reputation in Sharm El Sheikh’s real estate market, Sunny Group makes it easier to match the right property with the right buyer.
Trust, transparency, and experience — these are the pillars behind every successful sale.
The Lifestyle: More Than Just Investment
For Simona, Sharm El Sheikh is not just about real estate — it’s about quality of life.
She speaks fondly of enjoying traditional Egyptian breakfast by the Red Sea, especially foul and falafel in the morning sun. Her days are often spent between the beach and meetings with clients, while evenings offer vibrant nightlife and social gatherings.
Sharm combines relaxation, entertainment, and international community living — making it ideal for both holiday homeowners and permanent residents.
A Message to Future Investors
Simona’s advice to foreign buyers is simple:
Sharm El Sheikh is one of the smartest real estate investment choices today.
With low taxes, strong ROI, and major multinational developments transforming the city — including the upcoming new port project — the market is positioned for significant growth.
She believes these developments will reshape the real estate landscape and further increase property values in the coming years.
A Partnership Built on Trust
We are proud to have Simona as one of Sunny Group Developers’ leading international consultants. Her professionalism, dedication, and deep understanding of foreign clients’ needs continue to strengthen our position in the Sharm El Sheikh property market.
In return, Simona expresses her appreciation for Sunny Group’s experience, credibility, and diverse real estate projects — which allow her to confidently deliver the perfect property to every client.
Watch full video on YouTube from link below
Looking to Invest in Sharm El Sheikh?
If you’re planning to invest in Sharm El Sheikh or searching for the perfect holiday home by the Red Sea, Simona is ready to help.
As one of Sunny Group Developers’ leading real estate consultants, she specializes in assisting international buyers in finding properties that match their lifestyle and investment goals.
Italian clients are always welcome – consultation is also available in Italian.
Register your details below and Simona will personally reach out within 12 hours to guide you through the best Sunny Group real estate opportunities in Sharm El Sheikh.
Your information is 100% confidential and used only to contact you regarding Sunny Group real estate opportunities.
Discover Sunny Group Developer's Properties
1-Bedroom Apartment 80 Sqm
1-Bedroom Apartment 75 Sqm
استوديو ٥٥ متر
استوديو ٤٠ متر
فيلا خاصة 250 متر
2 غرفة وصالة 120 متر
AR 
EN 
IT 
RU